Under the plan, by 2035, the night economy is expected to become a major driver of Hanoi's urban economy, contributing around 7-8% of the city's GRDP, with average annual growth of 12-14% across the service, tourism, and cultural industries sectors.

The Red River landscape corridor night economy zone is envisioned as a dynamic, creative economy hub and cultural industry center, bringing together high-value cultural, artistic, and commercial activities while connecting with regional night economy zones. The area is expected to become a new economic growth driver and strengthen Hanoi's position on the regional and international creative economy map.

Hanoi aims to develop six to eight key night economy zones and 15-20 spaces and streets operating after midnight, all planned in coordination with the public transportation system. At least three zones are expected to meet regional standards for cultural and night tourism experiences.

The city also plans to manage the night economy under a smart urban model, with 80-90% of transactions conducted through cashless payments and 100% of key areas equipped with security monitoring systems and digital infrastructure.

Looking ahead to 2045, Hanoi aims to become a regionally competitive night economy hub, with the night economy contributing more than 12% of GRDP.

The city also seeks to build the brand of a "City of Nighttime Cultural Experiences," featuring internationally recognized night spaces and events and attracting 8-10 million international visitors participating in nighttime activities annually.

The project focuses on planning Hanoi's night economy across three administrative management zones, including dynamic zones, quiet zones, and transitional zones, to ensure balanced and effective development.

The city will prioritize leveraging cultural depth and heritage values by expanding cultural tourism, art performances, heritage experiences, and traditional cuisine while strictly controlling environmental standards and urban order in areas such as Hoan Kiem, the Old Quarter, the Thang Long Imperial Citadel, the Temple of Literature, the Four Sacred Temples area, and surrounding zones.

Authorities also plan to organize art activities, light shows, cultural events, and festivals to attract artists, creative workers, and cultural enterprises to pedestrian streets, parks, West Lake, cultural industry centers, cultural-commercial development zones, theaters, museums, exhibition halls, galleries, and creative spaces.

Large-scale night economy service complexes, including shopping malls, entertainment centers, sports facilities, and wellness services, will also be developed. Flexible operating hours will be introduced, gradually moving toward extended operations or 24/7 services.

The city will further promote eco-tourism, overnight resort tourism, craft village experiences, traditional festivals, and community tourism in heritage areas, craft villages, and suburban ecological zones such as Dong Anh, Gia Lam, Soc Son, Son Tay, Ba Vi, Huong Son, Bat Trang, Van Phuc, and the Hoa Lac high-tech and innovation zone.

Hanoi also plans to develop the Hanoi Cultural Arts and Commercial Services Center along the Red River landscape corridor, expected to be completed by 2030, into a high-end cultural and creative night economy destination.

The complex is expected to feature modern cultural infrastructure, host major cultural and artistic events, attract leading domestic and international artists, and offer distinctive cultural experiences, modern entertainment, and premium commercial services.

The project also calls for the effective implementation of policy tools under the Capital Law and Hanoi People's Council resolutions related to public asset concession rights, cultural industry centers, and cultural-commercial development zones.

Hanoi's night economy products will be developed through diversified offerings, market segmentation, stronger experience-chain linkages, and alignment with the city's priority zones.

The city plans to promote several flagship models, including high-quality heritage, cultural, and artistic night economy products; creative and community-oriented products targeting urban youth; and weekend and holiday night economy products for domestic tourists.

Authorities will build a digital database and digital map for the night economy to support management, planning, promotion, and operations.

A shared digital platform will also be developed to connect authorities, area management boards, businesses, household enterprises, and service users. Hanoi will further promote digital payments, e-commerce, and multi-platform business models within the night economy.

The city plans to introduce subsidized bus routes connecting approved nighttime entertainment complexes while extending operating hours for elevated railway lines such as Cat Linh-Ha Dong and Nhon-Hanoi Station on weekends and holidays once completed.

By 2030, Hanoi also aims to launch night cruise services on the Red River, connecting Long Bien Bridge with the mid-river sandbank area, combining nighttime city sightseeing with onboard art performances and dining experiences.

The project also includes standardizing Hanoi's night economy brand identity and developing a dedicated digital communications ecosystem.

Authorities will prepare operational guidelines and management handbooks for grassroots officials and introduce unified standards for night economy management citywide.

Central and city media agencies will be encouraged to develop specialized Vietnamese- and English-language sections dedicated to the night economy.

The city also plans campaigns to reshape nighttime consumption habits among Hanoi residents, especially those aged 22-35, while promoting Hanoi's night economy internationally through targeted communications campaigns and promotional videos tailored for key markets, including China, South Korea, Japan, and India.

In addition, Hanoi will focus on training professional night tourism guides, public performance artists, operations teams, security personnel, medical teams, and nighttime rescue forces to support the sector's long-term development.