City to strengthen IT application to support multi-level marketing activities (05:49 27/07/2018)

HNP – The Ha Noi People’s Committee released Plan No. 150/KH-UBND on July 23rd on carrying out the project “Improving the efficiency of the state management of multi-level marketing activities in the area. 

According to the plan, the capital city will regularly review, evaluate, detect and aggregate overlapping and inadequate contents in legal regulations on managing multi-level marketing activities so as to propose competent authorities to complete regulations on multi-level marketing activities as well as adjust and supplement sanctions for violation cases and ensure synchronism and feasibility of legal documents.
It is vital to strengthen communication on law on marketing model among enterprises and people who take part in multi-level marketing activities in the area to raise public awareness and compliance with the law to prevent them from participating in illegal multi-level marketing activities; give instructions and urge multi-level marketing businesses and organizations to comply regulations as stipulated by law; improve the capacity of cadres, staffs in charge of managing multi-level marketing activities, etc.
In addition, more efforts will be made to enhance inspection, supervision of multi-level marketing activities in order to prevent, detect and timely handle violation cases in the area; improve the efficiency of the cooperation mechanism to check and handle violations; strengthen information technology (IT) application and increase the transparency in managing multi-level marketing activities. 
Similarly, the Ha Noi Department of Industry and Trade is assigned to regularly review and aggregate difficulties, problems and shortcomings of regulations on managing multi-level marketing activities in order to timely propose the Ministry of Industry and Trade and competent authorities for their adjustment, supplementation and perfecting; take prime responsibility and cooperate with relevant units to enhance inspection, supervision of multi-level marketing activities in the city.
The Market Management Sub-Department (standing agency of the Municipal Steering Committee 389) is tasked to check and monitor multi-level marketing activities under their charge; strictly handle violation cases or give a report to competent authorities for settlement as regulated; check, evaluate the origin and quality of goods from multi-level marketing businesses; detect and timely handle violations or cases which have not been granted multi-level marketing registration certificates.
Meanwhile, People’s Committees of districts, suburban districts and towns are responsible for strengthening the management, supervision, inspection and handling violations of multi-level marketing businesses, participants, organizations and individuals in the area under their competence; proactively monitoring and detecting illegal multi-level marketing activities to handle under the authorities or report to the competent levels for their treatment as stipulated by law.

By Tran Huong

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