Hanoi promotes tourism economy (09:20 15/05/2019)

HNP - Recently, Hanoi has increased investment in infrastructure, development of new products and smart tourism construction with a view of developing tourism into an important economic sector. 

Pedestrian streets around Hoan Kiem Lake attract more visitors.

Currently, Hanoi has a total 3,500 tourist accommodation establishments with nearly 61,000 rooms. 
To meet the sharp increase of tourists, for the period of 2019-2020 alone, the city will finish the construction of 31 hotels and luxury apartments for rent, such as the hotel – office complex in No.1 Ba Trieu Street, My Dinh Pearl hotel and the hotel – apartment for rent complex in No.51 Xuan Dieu Street. Accordingly, more than 7,000 rooms will put into use. Furthermore, the development of many other accommodation services, including homestays and people’s apartments for rent, will meet visitors’ demand.
Regarding plans on working out  new tourism products and upgrading existing ones, Hanoi has devised  international-level projects, including the National Exhibition Center and Kim Quy Park in Dong Anh District, and Hello Kitty Park in Tay Ho District.
Since 2016, the Department of Tourism has worked with almost every district to focus on building a number of key tourism products. Thus, many districts have launched new tourism products or several on-going projects.
For example, Tay Ho District is effectively exploiting the space of street art and cuisine in Trinh Cong Son pedestrian street as well as continuing to develop the communal house – pagoda complex of Vong Thi and do paper production village. Meanwhile, Thuong Tin district will boost tourism activities in Ha Thai Lacquer Village and Hong Van Ornamental Creature Village.
Moreover, the city has also paid much attention to developing handicraft villages in association with tourist activities in Bat Trang Pottery Village (Gia Lam District) and Van Phuc Silk Village in Ha Dong District. With coherent investment in infrastructure, signpost systems, exhibition centers, experience activities for visitors and enriching knowledge for locals, the two villages are expected to attract more tourists. 
Tourists at Van Mieu – Quoc Tu Giam.
Hanoi has also enhanced hi-tech applications to tourism promotion, such as Hanoi Tourism Portal (https://sodulich.hanoi.gov.vn), as well as apps guiding tourists to Thang Long Imperial Citadel and the Old Quarter.
Notably, at the food area for reporters covering the second DPRK - USA Summit in Hanoi, the Organizing Board provided leaflets with QR codes, introducing the origin and special features of each food.  Thus, reporters used their smart phones to scan the QR code, all information about ingredients, processing techniques, origin and way to enjoy food will appear in Vietnamese and English. The information leads to others on tourism. These are very small applications of smartphone, but attract a large number of visitors to discover tours. 
Additionally, the Department has coordinated with the Department of Information and Communications to elaborate a smart tourism project with the synchronous investment from digitization, providing travel data to visitors to technological infrastructure. 
However, the majority of Hanoi tourism businesses operate on a small scale, while many tourism products are not diverse and attractive. The construction of several hotels and tourist areas is slow, namely, Suoi Hai lake tourist area, National Exhibition Center and Kim Quy Park. 
According to Chairman of the Hanoi Tourism Association Nguyen Manh Than, Hanoi records over 1,200 travel businesses but they are small-sized ones. Many tourist areas have great potential to develop, but they did not hire consultants and designers to exploit it, so tourist services remain poor.  Moreover, local residents have not year been well aware of tourism development. 
To further develop tourism sector, Politburo member, Secretary of the Hanoi Party Committee Hoang Trung Hai requested agencies to jointly review and deal with problems in infrastructure development. 
Localities are in charge of actively defining their new tourism products, he added, and noting that the entire political system needs to strengthen the communication on implementing the two codes of conducts, particularly in public areas, in an effort to build a safe and friendly environment, making tourism into an important economic sector in the city. 

By Tran Huong

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